Zeroda is a sports detergent that was launched into the Australia market in 2018. We were tasked with creating a name, brand and packaging to support the launch.
Taking inspiration from sports and tech industries we developed a modern fluoro brand that would appeal to high performance athletes and sporting enthusiasts. The ‘o’ has been highlighted to emphasise the ‘zero odour’.
The work we produced for them included:
- Animation
- Website
- Packaging
- Promotional Material
Challenge:
Zeroda is an innovative product designed specifically for athletes, sport-lovers and gym-goers alike. They needed support to launch their product and create a brand that would stand out from the crowd.
Solution:
Taking inspiration from sports and tech industries we developed a modern fluoro brand that would appeal to high performance athletes and sporting enthusiasts. The ‘o’ has been highlighted to emphasise the ‘zero odour’.
Results:
We created a modern, sleek, and distinguished design that makes an impact. The brand support extended via creation of animated videos, website development, as well as creating packaging and promotional materials.
