The Brief

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Wodonga City Council

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Wodonga Council identified reducing drug and alcohol related harm as a key priority to creating a safer and more equitable community. 


We know the dangers and are constantly being told of the consequences of drug use, but for this brief we wanted to take a step back and think about what drives young people to problematic drug use. 

We used the evidence from a Needs Analysis and asked the teens to flip drugs on their head. We got the teens to think about the things in life that would help them or a friend to avoid developing any problems with drugs. 

These were thought starters, the rest was up to them.


Based on their understanding and research we placed an open call for entries to design a skateboard deck. A competition led to a gallery exhibition grand opening as the centre of an outdoor event for the entire community. There was a pop-up skate park, skate demos, skate competitions, plus food and music.